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About OTHER Natural Flavors

Brands are moving off synthetic dyes and artificial flavors. The independent suppliers who can help are hard to find, and the big flavor houses rarely take small orders. OTHER connects the two.

The problem

Brands moving off synthetic dyes need suppliers who will take a small first order. Most suppliers don't say whether they will.

What suppliers publish about minimum orders

A minimum as a number
9
Says low or no minimum, no number
11
Nothing published
22
Source: OTHER supplier directory, 42 published listings, checked November 1, 2026
Help fix it: take the sourcing survey

How OTHER works

For brands

  1. Run the free audit.
  2. Get a one-page sourcing brief.
  3. Meet suppliers that fit. Your company name stays private until you approve.
Run the free audit

For suppliers

  1. Claim your free listing.
  2. Confirm your minimums, lead times and specialties in writing.
  3. Receive anonymized briefs that fit what you make.
Claim your free listing

How matching works

Your brief lists the dyes, product conditions, volume and timing. We compare it with supplier specialties, minimums and lead times, and suggest suppliers to you. A supplier sees your product details, not your company name, until you approve an introduction.

How we check facts

  • Primary sources first: FDA, the Federal Register, state legislatures and agencies. Trade press second.
  • Every regulation page shows the date we last checked it.
  • Anything a supplier says about itself is marked self-reported.
  • Figures carry a confidence rating, and we raise it only when better evidence comes in.
  • If we can't verify something, we say so or leave it out.

Found an error? Tell us and we will correct it and update the date.

Independent by design

OTHER does not make, sell or own any color or flavor supplier. Listings are free today, and no supplier pays for placement. Every swap is an option to verify with your supplier and regulatory counsel.

Who runs OTHER

OTHER Natural Flavors is a service of Xponent21 Inc, an innovation agency in Richmond, Virginia. Xponent21 helps organizations adopt AI and build practical systems.

Will Melton

Founder, Xponent21

Will is a three-time entrepreneur and the founder and CEO of Xponent21. He teaches Building Brand Authority in an AI-Driven Search World at the University of Richmond and founded AI Ready RVA, a regional AI literacy effort in Greater Richmond.

willmelton.com

Technical review

We are adding a credentialed food scientist to review our guides. Each reviewed page will show the reviewer's name and review date.

Run the free auditClaim your free listing